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It’s official: the ‘Georgian Milk’ Mark Registered

The ‘Georgian Milk’ mark has been registered in the National Intellectual Property Centre of Georgia - Saqpatenti. The mark is now protected to avoid falsification and strengthen the ownership of Business Institute of Georgia, an independent body which will regularly audit dairies granted license to use the mark.

Eighteen dairy enterprises have already applied to use the mark.

The new ‘Georgian Milk’ mark will distinguish dairy products made from natural raw milk.

Information per enterprise will be published online on a www.georgianmilk.ge website which will come online at beginning of March. This will allow consumers to look up the products they are buying using a unique register number printed on the label.

A national promotion campaign conducted by GMA international marketing company to introduce the mark to the public and retailers will be rolled out from the end of next month.

OTHER NEWS
07/11/2019
Unofficial AMR route in Shiraki Pastures Officially Registered

A 22 km  route in Shiraki pastures, Dedoplistskaro municipality has received the status of becoming part of the official Animal Movement Route (AMR) last week. The unofficial route, which had been used for livestock seasonal migration for decades, had not been officially registered as the AMR before. As a result of a joint effort between the  ALCP  the Shepherds Association, The Ministry of Environmental Protection and Agriculture (MEPA), the National Agency of State Property and the Ministry of Economy & Sustainable Development, the route  and297 ha land, is now officially registered as the AMR by National Agency of Public Registry of Georgia.

The section of the route is now protected from saleas according current regulations, AMR land  is not allowed to be sold or rented. A water point located in this area will be restored soon as well, within the planned Water Point’s project of the ALCP and MEPA.


29/10/2019
Swiss Delegation Visit to the ALCP

On October 29th, theSwiss Agency for Development and Cooperation (SDC) project the Mercy Corps Georgia implemented Alliances Caucasus Programme (ALCP) hosted the President of the Swiss National Council Marina Carobbio Guscetti, First Vice President of the National Council Isabelle Moret, Second Vice President of the National Council Heinz Brand, Secretary General of the Federal Assembly at Swiss Parliament Philippe Schwab, Ambassador of Switzerland to Georgia Patric Franzen, Deputy Head of Embassy of Switzerland in Georgia Alvaro Borghi, and the Regional Director of the Swiss Cooperation Office in Georgia, Danielle Mewly Monteleone.  The Mayor of Marneuli, MP’s of Marneuli and Rustavi and the Deputy Governor of Kvemo Kartli region were also present.  The visit was  part of an official visit of Swiss officials to Georgia, to open the new Swiss Embassy in Tbilisi, celebrate sixty years of UNICEF Switzerland, highlight the importance of the Swiss role in mediation and representation between Georgia and Russia and visit some of the outcomes of the significant investment through SDC in economic development in Georgia.

The delegation was introduced to the ALCP’s work in Georgia and the programme’s regional outreach in Armenia and Azerbaijan, emphasizing equitable impact  and women’s economic empowerment in the dairy and honey sector’s and the regional programme of vocational agri-journalism trainings in fourteen universities in Georgia, Armenia and Azerbaijan. The delegation visited the Women’s Room in Marneuli municipality highlighting gender sensitive budgeting training delivered through UN Women and the projects for and started by women through funding facilitated by the Women's Room.  They then visited Milkeni Cheese Factory in Rustavi where the importance of sustainable community based enterprises supplied by local farmers was emphasized, as was the growing influence of the new dairy quality assurance mark, the Georgian Milk Mark www.Georgianmilk.ge/Milkeni.

To date, the ALCP has facilitated thirty-two cheese factories, creating a regular market for 23,000 farmers, seventy percent of whom are women; the Women’s Room Municipal Service is now operating in twenty-eight municipalities of Georgia with more than 17,000 regular rural women users, facilitating to date $2.4 million USD in government, civil and private funding for women’s initiatives and projects.

11/10/2019
Honey Testing as a Constraint for the Georgian Honey Export

Honey testing requirements for export and laboratory testing capability and reality in Georgia were the main topics of the ALCP Second Honey Sector Advisory Committee meeting on 9th of October, 2019. The meeting gathered up to forty key stakeholders of the sector, including the Georgian Beekeepers Union (GBU), the Minister and Deputy Minister of Environment Protection and Agriculture of Georgia, Head of the National Food Agency, the Laboratory of Ministry of Agriculture (LMA), private laboratories, a honey exporter company Kakhetian Traditional Winemaking KTW.

A laboratory service subsidy scheme was presented at the meeting, that serves for supporting honey export development through creating accessible and affordable laboratory  testing services for the Georgian beekeepers and honey exporters, which still remains as one of the key constrains for exporting Georgian honey abroad.

“For me, the honey sector is one of the most complex sectors in agriculture and I think the format of this meeting helps us with finding the best solutions to keep the sector going. I am pleased that today’s topic concerns honey laboratory testing, as we are determined to make honey as an export product. We have already made some important steps, like, participation in Apimondia 2019 and other important events for honey promotion. I think we can elaborate and agree on a future working model” – Levan Davitashvili, the Minister of Environment Protection and Agriculture of Georgia.

“Access to affordable laboratory services will not only decrease prime cost of honey, but will ensure quality honey to be sold at local and international markets” – stated Mikheil Tetruashvili, the GBU board member.

The Minster of Environment Protection and Agriculture of Georgia appointed a focal point in the Ministry to improve communication with beekeepers. The meeting participants agreed to continue work on the topic together with the MEPA and NFA.

The meeting was facilitated by the Swiss Agency for Development and Cooperation (SDC) project the Mercy Corps Georgia implemented the Alliances Caucasus Programme (ALCP). 

Photo Source: The Ministry of Environment Protection and Agriculture of Georgia

12/09/2019
Georgian Honey on the World Stage

The 46thApimondia Congress 2019, the most significant event in beekeeping worldwide, took place from 9th of September to 12th of September, in Montreal, Canada. For the second time in Apimondia’s hundred years of history, Georgia was at this world forum, represented by the Ministry of Environment Protection and Agriculture (MEPA)the Georgian Beekeepers’ Union (GBU) and Kakhetian Traditional Winemaking company, exhibiting the different types of honey of its members and promoting Georgian honey and beekeeping.

Apimondia promotes scientific, ecological, social and economic apicultural development in all countries and the cooperation of beekeepers' associations, scientific bodies and individuals involved in apiculture all over the world. This event is a unique opportunity for Georgia to promote itself as a honey producer and claim a place next to world leading honey producers. The recent placing of Georgia on the list of third countries for honey only further cements the credibility of Georgia as a viable producer country.

Georgia has been extensively promoted internationally as the birthplace of winemaking. Apimondia provides the  opportunity to put energy into a new promotion of Georgia as the homeland of the oldest honey ever discovered, preserver of ancient beekeeping traditions as shown in the Jara movie and producer of a wide variety of artisanal natural honey and bee products fueled by the un-paralleled flora of Georgia’s uniquely bio diverse and unspoiled landscape.

The Georgian Beekeepers Union (2018) as an umbrella association for advocating and representing beekeepers’ interests developed Honey promotion video, websites/catalogues of Jara Honey and Georgian Honey for further promotion of Georgian honey.

The first participation at the congress was facilitated by the Swiss Agency for Development and Cooperation (SDC) project the Mercy Corps Georgia implemented Alliances Caucasus Programme (ALCP) in cooperation with the Ajarian Beekeeping Business Association (ABBA) operating under the Ajara Chamber of Commerce and Industry (ACCI) in Istanbul, Turkey in 2017.

Follow the links on the Apimondia Congress 2019: Interpressnews, Palitranews.ge

25/07/2019
Expanding the Women’s Rooms Success to Armenia

The Women’s Room in Alaverdi municipality, Armenia was officially opened on the 25th of July by the Governor of Lori Province, Andrey Ghukasyan, the Head of Alaverdi Municipality, Sasun Khemuchyan and the ALCP Team Leader, Helen Bradbury. The Head of the Department of Family, Women and Youth of the Ministry of Labour and Social Issues, the Head of the Municipality, the representative of Association of Lawyers, local businesswomen and other guests attended the opening ceremony. The Mayor of Keda Municipality of Ajara region and the Manager of Women’s Room in Keda were invited, representing one of the most successful Women’s Rooms in Georgia. Keda and Alaverdi Municipalities forged links when the representatives of Alaverdi Municipality were invited to the Women's Business Forum held in Batumi, Ajara in March, 2018. 

“This service is very important for women and their families to improve their business skills. I would like to thank all of the initiators and supporters of the project and I am ready to discuss the opening of this service in other municipalities as well” - Andrey Ghukasyan, Governor of Lori Province.

“The Idea of the opening of the Women’s Room in Alaverdi came when we visited the Women’s Room in Keda, Ajara region three years ago. The Alliances Caucasus Programme expressed their readiness to share their experience with us how to establish and operate the WR. This service will help women with accessing resources and training to get finances for their businesses. When we help women, we strengthen their families’ Sasun Khemuchyan, the Head of Alaverdi Municipality.

Photo Source: Facebook page of Women's Room in Armenia

21/06/2019
Facilitating Funds for Women

All the managers of the municipal Women’s Rooms and representatives of the Governor’s office in Kakheti region attended a training on Business Plan Writing and Fundraising held by the Georgian Institute of Public Affairs (GIPA) with ALCP facilitation. For three days George Turkia and Nikoloz Abuashvili, full professors of GIPA, explained how to transform ideas into real plans and where to find the money for them.

‘This was the most interesting training I have ever had. A lot of women are coming to my room with business ideas but I cannot provide help because of lack of knowledge. Now I am full of enthusiasm and ready to help them. It is also important for me that helping women with starting businesses in rural areas will be supported by the local government through the Women’s Room. We will make it happen’ – Bela Marukashvili, the Women’s Room Manager in Akhmeta municipality.

Background information: Twenty-eight municipalities of Ajara, Kvemo Kartli, Samtskhe-Javakheti and Kakheti have established free information-consultation spaces - Women’s Rooms to support women’s equal participation at local decision making fora and their economic empowerment. In 2016 the Women’s Rooms in Ajara pioneered to help rural women with applying to the government grant programmes and after a year the model was copied by Kvemo Kartli and Samtskhe-Javakheti as well. To date 88 women business start-ups have been funded through the Women’s Rooms in Georgia.


LATEST NEWS
Fourth Georgian Milk Mark (GMM) Dairy Exports to the USA
24/08/2021
Dairy Enterprise Leanka Ltd from Kakheti region sent 837 kg different types of cheese (Sulguni, Smoked Sulguni, Georgian cheese) via the exporter company Geoproduct Ltd for sale in New York and Philadelphia, USA. The dairy is a member of the Georgian Milk Mark the quality assurance label for Georgian natural milk and its products bare the GMM. The company expects further increased orders in the near future.
Jara Teaching Ready to Go
12/07/2021
Eleven Vet colleges with beekeeping programmes have already received Jara equipment from the Georgian Beekeepers Union (GBU) and Jara Beekeepers Association (JBA). These eleven colleges are ready to integrate the Jara materials into their beekeeping programmes some from September this year and others in the spring semester next year.  The Deputy Minister of Education of Georgia, the Minister of Education of Ajara, and the Mayor of Keda visited the Keda VET College and expressed their support to Jara teaching. ‘We received the package of equipment for Jara teaching. The beekeeper students, enrolled last year, are looking forward to getting lessons related to Jara producing; officially, we are starting teaching from a new semester’ – Ilia Kharazishvili, the head of the beekeeping programme at Kachreti College. The handover of Jara equipment is a follow-up activity of the Training of Trainers in Jara Honey Production for VET Colleges, which was held on May 18th-19th  hosted by the Georgian Beekeepers Union (GBU) and the Jara Beekeepers Association (JBA) in Keda, Medzibna Village. The National Center for Educational Quality Enhancement and sectoral skills organization Agro Duo are supporting the GBU and JBA with Jara teaching integration in the VET colleges. ‘We started cooperating with the Georgian Beekeepers Union and Jara Beekeepers Association for integrating Jara into our beekeeping programme, however, we are going to involve them in updating the whole beekeeping programme. We need their consultancy to share with us all standards to improve the programme’ - Bela Avalishvili, the head of Opizari VET College in Akhaltsikhe. These colleges are  VET College at Batumi Shota Rustaveli State University; Black Sea Keda VET College; Black Sea Shuakhevi VET College; VET College Opizari in Akhaltsikhe; VET College Gantiadi in Gori; VET College Aisi in Kachreti; Training Center Farmers' House in Sagarejo, a brunch of Public College Aisi; VET college Iberia in Bagdati; VET College at Shota Meskhia Zugdidi State Teaching University; VET College at Georgian Technical University - Didi Jikhaishi in Imereti; and VET College Horizonti in Guria.  Last year Akhali Talga VET College in Kobuleti and Khulo integrated the Jara materials into their one-year beekeeping programme, which is attended by twenty-eight beekeeper students. The GBU and JBA also delivered the Jara equipment to these colleges in 2020.
Georgian Milk Day
09/07/2021
On Friday, July 9th, from 10 am until 2 pm, the Business Institute of Georgia (BIG) who manages the Georgian Milk Mark, and the Georgian Milk Federation held a Georgian Milk Day.  The Georgian Milk Mark which started in 2019 now has twenty one dairies currently using the mark. This B2B (Business to Business) event was to bring together the twenty one dairies who presented their products for show and tasting with invited hospitality and retail sector guests. COVID-19 has taken a toll on both sectors and it is hoped that bringing them together will be advantage to them both, in terms of sales for the dairies and supplying quality Georgian products for the HoReCa and retail sectors. The Minister of Environmental Protection and Agriculture of Georgia, the Head of the Agrarian Committee of the Parliament, First Deputy Head of Environmental Protection and Natural Resources Committee of the Parliament gave a speech at the opening of the event. The National Food Agency, the State Laboratory of Agriculture, the Rural Development Agency and the Georgian National Tourism Administration participated in the event.  From June 1st 2021 a new regulation requires HoReCa sector actors to become HACCP certified. The NFA had an information desk at the event to answer questions and provide information.Everyone visited the GMM dairies and viewed and tasted their products.  The event was supported by Alliances Caucasus Programme (ALCP) which is co-financed by the Swiss Agency for Development and Cooperation (SDC) and the Austrian Development Cooperation (ADA) implemented by Mercy Corps Georgia. Here you can see photos of the event Gallery . You can see here media reports: https://bm.ge; https://www.interpressnews.ge; https://www.palitranews.ge; https://mepa.gov.ge; MEPAGeorgia https://formula.ge Businesspartner
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